About PB Crave

Here at PB Crave, we are not your typical peanut butter brand. We took plain peanut butter and made it interesting. With a wide variety of flavors to choose from, you are sure to find a few that work into your busy life. Whether it is in a kid’s lunch bag, a gym bag, or a quick pick-me-up at the office, you will be happy you have PB Crave with you. It is sure to put a smile on your face!

Our story started with Austin Riess and his dad, Curt, never really liking peanut butter. Both knew how healthy of a snack it was, they decided to mix up a concoction of unique flavors. Instead of sweetening the peanut butter with cane sugar, they used real liquid honey from beekeepers. They were able to create a better nut butter, which is simply delicious.

After they started the company and got it running, both Austin and his dad knew they wanted to partner with their peanut butter supplier Hampton Farms. Knowing they both had the same values, providing premium healthier kinds of nut butters, and a family-focused business; They joined up together to bring you one of the best products out in the peanut butter market!

Today, we are still the only nut butter company capable of mixing in real ingredients like real liquid honey, and real chocolate chips.

Our competitors are using peanut butter sweetened with cane sugar. Plus, they use a honey-flavored powder that goes in with the sugar. The end product? Loads of sugar.

Did we mention we are SQF Level 3 Certified? Why does this matter to you?
SQF is a Food Safety Management Certification, created and managed by SQF Institute, used to control food safety risks. Once your food safety management system is implemented, it is audited and certified by a third-party certification body.
The Food Safety Certification requirements provide a rigorous system to manage food safety risks and provide safe products for use by companies in the food industry.
It is a GFSI recognized food safety certification -level 3 being their hardest level to achieve. There are very few peanut butter companies with this level of food safety and accreditation.

In the end, passion drives everything we do. We want to be the best at what we do — and how we do it. That’s why we built our culture on the values that we cherish most.
We mix in a clean, state-of-the-art manufacturing facility with an old-fashioned commitment to quality to deliver deliciousness in our artisan-crafted, premium peanut butter.
You’ve heard it before: You get out of it what you put into it. That’s why we use artisan-blending techniques to ensure only the finest ingredients make it to your kitchen table.
We inspect every jar by hand to ensure the quality is up to our standards — and to yours. Taste it for yourself, right down to the chunks of premium chocolate and pure, natural honey. You’re sure to love PB Crave!